Take something out of context..

..and it doesn’t make any sense. Or perhaps worse, it can be used to make a point it might otherwise not support. 68% of people know this to be fact.

Most famously of course a similar incident nearly ruined the Rutles career.

Sadly this has happened to me, and what started off as quite amusing, has ended up being very stressful and potentially damaging to me, my employers and frankly anyone else because it demonstrates how much we are at the mercy of the media and rely on them to do some basic checking before they go ahead and print something. Read more of this post